It starts with recruiting.

If the participants aren’t right, nothing is.

We make sure they are.

    • Focus groups
    • In-depth interviews (IDIs)
    • Ethnography
    • Online communities
    • UX & usability
    • Hard-to-reach audiences

Why teams choose CMR

Precisely screened participants
Careful recruiting and screening designed to get the right people into your study.

High show rates you can count on
Reliable attendance and strong respondent management from recruitment through fieldwork.

Seamless fieldwork execution
Thoughtful support that keeps projects moving smoothly from kickoff to final session.

Deep Canadian expertise, global research support
Canadian market strength with experience supporting research initiatives across international markets.

SOC 2 certified for secure data handling
Secure processes for managing participant and project data with confidence.